Archive for the ‘content management’ Category

Why Content Development Cannot Be Replaced With Article Spinning Software

Wednesday, June 4th, 2008

Well, it’s simply because content development is not something that can be explained with the help of mathematical formulas and equations, even though applicable formats may be applied for specific types of content. Every successful software package has made use of logical reasoning and proven mathematical, scientific and statistical concepts and since none of these are available or applicable in the context of content development, the effectiveness of article spinning software remains a highly debatable issue. Word processors such as Microsoft Word may fix issues such as “singular plural”, “active passive”, “spelling mistakes” etc, but since creating unique content is a totally different ballgame, the reliability of available article spinners is difficult to determine.
A Google search certainly leads to hundreds of spinning software results, available in both free and paid categories, all claiming to offer one-click content development. However, when actually installed and tested, all of them generate nothing but gibberish, something that can prove disastrous if uploaded on a website. Visitors will find such content to be highly distasteful and as such lose their interest in the website.

Change is the only constant and it is very much possible that technology advancements may one day create Artificial Intelligence (AI) as smart as the human brain. However, since that kind of technology is presently unavailable, it’s better to choose professional content development services rather than waste time and effort on article spinners.

Outsourcing Services - Pros and Cons

Tuesday, June 3rd, 2008

Business process outsourcing services provide wide-ranging benefits such as cost savings, efficiency improvements and quality upgrades and that’s one of the main reasons as to why outsourcing has become hugely popular worldwide. The global business process outsourcing (BPO) market is currently a staggering $148 Billion, something that provides compelling evidence about the success of outsourcing services. The best part is that outsourcing is beneficial in the long run as well. Achieved deliverables such as cost savings can be successfully sustained in order to provide maximum benefits to the client’s business. This will make it easier for businesses to create competencies, necessary for staying ahead of the race in today’s highly competitive business environment.

As for the likely disadvantages, it would be hard to point them out because they appear only when prescribed guidelines are not followed or when complacency occurs, either on part of the client or the outsourcing service provider. In normal circumstances, there are hardly any disadvantages except of course some misguided claims that are losing jobs as a result of outsourcing. Jobs may have been lost, but since the process of old jobs being replaced by new ones is a considered a normal economic activity, it would be wrong to blame a particular industry for that. The pros far outweigh the cons as far as the outsourcing services are concerned and it would help if the the same outlook is used while assessing the industry’s performance.