• 1-(800) 510-9053
  • 1-(415) 259-6503

Account based marketing: company or responsibilities?


Traditional account based marketing will shower a company’s entire executive team with a message tailored to their market segment. While there’s a good chance that somebody on the team might be receptive to the message, by including innocent bystanders in the indiscriminate broadcast the marketing message runs a higher risk of being filtered out. This might occur if too many people mark it as spam, or if the wrong person sees it and is then resistant to the message if it is brought up by the correct target.

This is why Telegenisys digs deeper. We don’t settle for “relevant to the company”, we look for “relevant to the contact’s responsibilities”. This way our clients control not just the industries or companies they make their pitch to, but the exact decision influencer who can fully understand and properly weigh the message.

So call today and don’t just request, demand precision targeted contact lists with the exact responsibilities to make decisions about their company’s choice for your product or service. It’s time that your sales team started to the people who can say yes.

Related Posts

  • 43
    In order for targeted marketing programs to drive customer acquisition, precise identification of leads, their roles, their involvement in the product function and their willingness to give appointments all testify to their interest. At Telegenisys its our job to prime the client acquisition pump with more effective lead generation. What…
    Tags: contact, clients, demand, sales, service, request, telegenisys, people, product
  • 34
    Telegenisys Inc. concludes a design competition for a new logo. Selects the highest polling design from over 212 submissions. Using 99designs.com,Telegenisys Inc. setup a design competition to refresh the logo which had been used since the formation of the company in 1994.Telegenisys is the combination of three words TELECOMMUNICATIONS GENESIS…
    Tags: telegenisys

no Comment

Telegenisys Inc. © Copyright 1999-2017 All Rights Reserved             Privacy Policy  |  Site Map