Business to business (B2B) mail lists or email lists are available from many sources. They are cheap and if you are doing mass marketing, perhaps effective. Expecting a 20% rejection rate in a mass marketing campaign may not be a big deal. However when marketing and sales are tightly integrated and data accuracy means less wasted time and more sales, then 100% telephone verification and related results and guarantees become valuable.
While this process of getting to contact with laser precision and based on relevant roles can make the difference between success and failure of a marketing campaign, its by no means necessary to outsource it. In fact many companies prefer to in-source this work to their marketing staff, but this may not be the most cost effective use of their time. So call us for a quote today to match your specific needs and then weigh the extra time your sales people spend talking to exactly the right people against our streamlined costs.